财经英语 / 面向十二五应用型经管规划教材
作者: 李春梅
出版时间:2013年8月
出版社:电子工业出版社
- 电子工业出版社
- 9787121213991
- 1-1
- 87385
- 0065150548-9
- 平装
- 16开
- 2013年8月
- 294
- 188
- 经济学
- 应用经济学
- H319.4
- 财务会计
- 高职高专
Unit One Introduce to Economics
Text 1 What is Economics
Text 2 Economic Development around the World
New Words and Expressions
Practice
Reading Materials
Unit Two The Development of Business
Text 1 The Internet and Business
Text 2 How Business to Business Works
New Words and Expressions
Practice
Reading Materials
Unit Three The New Industry
Text 1 Movie Industry
Text 2 Culture Industry
New Words and Expressions
Practice
Reading Materials
Unit Four The Trends of Economic
Text 1 Economic Growth
Text 2 Chinese Economic Reform
New Words and Expressions
Practice
Reading Materials
Unit Five Marketing
Text 1 Marketing Mix
Text 2 Internet Marketing Strategy
New Words and Expressions
Practice
Reading Materials
Unit Six Introduce to Bank
Text 1 Money and Banking
Text 2 Money and Banking in China
New Words and Expressions
Practice
Reading Materials
Unit Seven Foreign Exchange
Text 1 Foreign Exchange and Exchange Rate
Text 2 Get the Best Currency Rates
New Words and Expressions
Practice
Reading Materials
Unit Eight The Third Industry
Text 1 Service Industries and Service Management
Text 2 Basic Types of Socioeconomic System
New Words and Expressions
Practice
Reading Materials
Unit nine The Expansion of the Economy
Text 1 Monopoly
Text 2 Economics--A Surprisingly Broad Subject
New Words and Expressions
Practice
Reading Materials
Unit Ten Financial Policy
Text 1 Fiscal and Monetary Policy
Text 2 Savvy Selling
New Words and Expressions
Practice
Reading Materials
Appendix
Financial Integrated English Practice
Glossary of Finance Terms
Reference