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出版时间:2018年6月

出版社:大连理工大学出版社有限公司

以下为《世纪商务英语——口语教程(专业篇Ⅰ)(第五版)(附赠光盘)(配有教参、课件)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 大连理工大学出版社有限公司
  • 9787568514088
  • 201293
  • 64198660-9
  • 16开
  • 2018年6月
  • 文学
  • 文学
  • H319.9
  • 商务英语、外贸英语等
  • 高职高专
内容简介
《世纪商务英语口语教程(专业篇1 第5版)/“十二五”职业教育国家规划教材》共10个单元。单元话题包括市场调研、市场分析、客户服务、产品营销、产品促销、参加展会、市场竞争、产品介绍、商务宴请、物流渠道。
  每单元大致由三个基本模块组成。即:1.热身活动,听说导入,引出关键词或提出小问题;2.情景学习,2~3个,边学边练;3.语言聚焦,分为语言点训练、拓展练习、设计场景、课后拓展。
目录
Unit 1 Where can I get the information I need?
Warming Up
Scaffolding
Focus In

Unit 2 Let's make a SWOT analysis for our company.
Warming Up
Scaffolding
Focus In

Unit 3 Who are your potential customers?
Warming Up
Scaffolding
Focus In

Unit 4 How do we distribute our products?
Warming Up
Scaffolding
Focus In

Unit 5 There are many ways to push sales.
Warming Up
Scaffolding
Focus In

Unit 6 We must book a booth.
Warming Up
Scaffolding
Focus In

Unit 7 What's your competitive edge?
Warming Up
Scaffolding
Focus In

Unit 8 Would you like to know more about us?
Warming Up
Scaffolding
Focus In

Unit 9 Would you like to join us?
Warming Up
Scaffolding
Focus In

Unit 10 How are products delivered to the customers?
Warming Up
Scaffolding
Focus In