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出版时间:2014年9月

出版社:对外经济贸易大学出版社

以下为《外贸英语函电(商务英语专业第3版)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 对外经济贸易大学出版社
  • 9787566311627
  • 182678
  • 2014年9月
  • 未分类
  • 未分类
  • H315
内容简介

  徐美荣主编的《外贸英语函电(第三版)/新世界·全国高职高专院校规划教材·商务英语专业》介绍随着世界经济一体化的推进,我国在国际经济活动中的地位不断提高,我们的时代与社会对从事国际商务活动的复合型人才的需求日益迫切,这对国际商务英语教学无疑提出了越来越高的要求。一本服务于国际商务英语教学的好教材也必须与时俱进。

目录

Chapter One Written Communicationm-An Overview


 Parts of a Business Letter


 Format of a Business Letter


 Envelopes Addressing


 The Basic Principles of Business Letter-writing


 Structuring Communications


 E-mails


 Skill Training & Exercises


Chapter Two Establishment of Business Relations


 Sample Letters


  Letter 1 Self-introduction


  Letter 2 Transferring business relations


  Letter 3 Request for establishment of business relations


  Letter 4 The first touch


  Letter 5 Credit inquiry


  Letter 6 Favorable reply from the bank


  Letter 7 Unfavorable reply from the bank


 Useful Sentences on Establishing Business Relations


 Skill Training & Exercises


Chapter Three Inquiries and Replies


 Sample Letters


  Letter 1 Requesting for catalogues and price lists


  Letter 2 The first inquiry


  Letter 3 General inquiry


  Letter 4 Specific inquiry


  Letter 5 Tabulated inquiry


 Useful Sentences on Inquiries and Relations


 Skill Training & Exercises


Chapter Four Making Quotations and Offers


 Sample Letters


  Letter 1 A reply to the general inquiry


  Letter 2 A reply to the specific inquiry (Making a Firm Offer)


  Letter 3 Asking for pro forma invoice


  Letter 4 A tabulated quotation


  Letter 5 Making free offers


 Useful Sentences on Making Quotation and offers


 Skill Training & Exercises


Chapter Five Making Counteroffers and Declining Orders


 Sample Letters


  Letter 1 Making a counteroffer


  Letter 2 A reply to the counteroffer


  Letter 3 Acceptance of a counter counteroffer


  Letter 4 Declining the counteroffer


  Letter 5 Declining orders


  Letter 6 Declining a duplicate order


 Useful Sentences on Making Counteroffers and Declining Orders


 Skill Training & Exercises


Chapter Six Acceptance and Orders


 Sample Letters


  Letter 1 Accepting the offer and placing an order


  Letter 2 Acknowledgement of an order


  Letter 3 Placing a repeat order (A tabulated repeat order)


  Letter 4 Sending an S/C with counter-signature


  Letter 5 Confirming an order


 Useful Sentences on Acceptance and Orders


 Skill Training & Exercises


Chapter Seven Terms of Payment


 Sample Letters


  Letter 1 Asking for easier payment


  Letter 2 Unfavorable reply from the seller


  Letter 3 Favorable reply from the seller


  Letter 4 Asking for payment by D/A


  Letter 5 Declining D/A payment


  Letter 6 Asking for direct payment by the buyer


  Letter 7 Agreeing to the proposal for direct payment


 Useful Sentences on Terms of Payment


 Skill Training & Exercises


Chapter Eight Letter of Credit


 Sample Letters


  Letter 1 Urging establishment of an L/C


  Letter 2 Advising of the establishment of an L/C


  Letter 3 Asking for extension to the L/C


  Letter 4 Asking for amendment to the L/C


  Letter 5 Asking for amendment to the L/C


 Useful Sentences on Letter of Credit


 Skill Training & Exercises


Chapter Nine Packing and Shipment


 Sample Letters


  Letter 1 Shipping marks


  Letter 2 Shipping instruction


  Letter 3 Shipping advice


  Letter 4 Urging shipment


  Letter 5 Asking for partial shipment


  Letter 6 Inquiry for container shipping service


 Useful Sentences on Packing and Shipment


 Skill Training & Exercises


Chapter Ten Insurance


 Sample Letters


  Letter 1 Taking out an open policy


  Letter 2 Requesting for covering insurance


  Letter 3 Effecting insurance for the buyer


  Letter 4 Asking the recipient to cancel breakage risk


  Letter 5 Insurance company writes to the insured


  Letter 6 Asking to cover insurance


  Letter 7 Arranging insurance


 Useful Sentences on Insurance


 Skill Training & Exercises


Chapter Eleven Complaints and Claims


 Sample Letters


  Letter 1 Complaint of improper packing


  Letter 2 Settlement of improper packing


  Letter 3 Complaint for delayed shipment


  Letter 4 Settlement of the delay


  Letter 5 Claim for short weight


  Letter 6 Settlement of the claim


  Letter 7 Complaining about wrongly delivered goods


  Letter 8 Settlement of wrong delivery


 Useful Sentences on Complaints and Claims


 Skill Training & Exercises


Chapter Twelve Agency


 Sample Letters


  Letter 1 Applications for sole agency


  Letter 2 Manufacturer's reply


  Letter 3 Offer to act as buying agents for importer


  Letter 4 Manufacturer's conf'Lrmation of agency terms


 Useful Sentences on Agency


 Skill Training & Exercises


Appendix 1 Contract合I司


Appendix 2 SWIFT信用证


Appendix 3 Invoice and Certificate发票及单据


Appendix 4 Maritime Port海运港口


Appendix 5 Airport(Airdrome)世界主要航空港(站)(机场)


Appendix 6 Useful Phrases and Expressions


参考文献