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实用商务英语听说(附光盘第1册)

￥30.00定价

作者：窦琳，江怡平　总主编:戎林海，郑玉琪

出版时间：2015年7月

出版社：东南大学出版社

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基本信息评价

出版社：东南大学出版社
ISBN：9787564158378
图书编号：169793
出版时间：2015年7月
学科分类1：未分类
学科分类2：未分类
中图分类编号：H319.9

内容简介

　　窦琳、江怡平、戎林海、郑玉琪主编的《实用商务英语听说(附光盘第1册21世纪应用型本科院校商务英语系列规划教材)》力求在英语背景下，将商务知识和听说技能有机结合起来，旨在培养学习者在各种商务环境下熟练运用英语知识进行商务交际的能力；本书内容全面，选材新颖，语言地道，练习灵活，听说结合，适用于商务及涉外经贸等专业“应用型”本科学生，也可供非英语专业学生拓展技能使用。

Unit 1 Interview

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 2 Job and Career

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 3 Business Presentation

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 4 Branding

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 5 Marketing

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 6 Sales

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 7 E-commerce

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 8 Advertising

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 9 Business Travel

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

Unit 10 Trade Fair

　Unit Objectives

　Brief Introduction

　Part I Lead-in Tasks

　Part II Listening Tasks

　Part III Speaking Tasks

　Part IV Additional Tasks

听力原文

Key to Exercises