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出版时间:2016年8月

出版社:东南大学出版社

以下为《新编国际商务英语函电(第3版)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 东南大学出版社
  • 9787564166922
  • 36355
  • 2016年8月
  • 未分类
  • 未分类
  • F74
内容简介

  国际商务英语函电是英语专业、对外经济贸易专业或国际商务英语专业教学的主干课程。程同春、程欣编著的《新编国际商务英语函电(第3版普通高等教育十一五国家级规划教材)》根据对外经贸、商务活动的实际运作过程,按照从邀请、安排访问到建立贸易关系、询盘及答复、报价、报盘、还盘、订购、执行订单以及支付、包装、装运、保险、索赔与理赔、代理等全流程各个业务环节编写,內容精选,材料新颖,语言规范,可操作性强。本书还附有涉外经贸人员必须掌握的专业术语,以供查备。书后附有三套综合训练。可帮助学习者自我检测,以巩固所学知识。本教材所需之教学课件均放于云端,教师和学习者可扫码或直接下载,方便快捷。本教材体现了实用性、针对性、技能性、知识性和现代性的有机结合,是涉外经贸学习者提升商语英语实际运用能力的必备用书。


  本书可作为高等学校和高等职业技术学院对外经贸与商务专业教学用书,也可供具有相当英语水平的涉外经贸、商务工作专业人员培训、进修或自学之用。

目录

Unit 1 Business Letter Writing


 Layout of Business Letters


 Writing Principles of Business Letters


Unit 2 Invitation and Arrangement of Visits


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 3 Business Relations


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 4 Enquiries and Replies


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 5 Quotations, Offers and Counter-offers


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 6 Sales Promotion


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 7 Orders and Their Fulfilment


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 8 Payment


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 9 Packing


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 10 Shipping


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 11 Insurance


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 12 Claim and Settlement


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 13 Agency


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exercises


Unit 14 Flexible Trade


 Introduction


 Points for Attention


 Business Letters


 Language Points


 Word Study


 Useful Sentence Menu


 Exereises


Unit 15 Contracts and Documents


 Introduction


 Sales Contracts


 Letters of Credit


 Bill of Lading


 Word Study


 Useful Sentence Menu


 Exercises


Unit 16 Electronic Correspondence


 Electronic Mail(E-mail)


 Facsimile Transmission(fax)


Comprehensive Practice Exercises


 Comprehensive Practice Exercises 1


 Comprehensive Practice Exercises 2


 Comprehensive Practice Exercises 3


Appendices


 Appendix 1 Technical Terms, Useful Expressions and Sentence Patterns


 Commonly Used in International Business English


 Appendix 2 Key to the Exercises


 Appendix 3 Key to Comprehensive Practice Exercises