商务英语函电与合同 / 新体验商务英语系列教材
作者: 束光辉
出版时间:2015年8月
出版社:清华大学出版社、北京交通大学出版社
- 清华大学出版社、北京交通大学出版社
- 9787512118256
- 2-1
- 167535
- 0042164246-3
- 平装
- 16开
- 2015年8月
- 342
- 244
- 文学
- 外国语言文学
- F7
- 商务英语、国际贸易
- 本科
本书可供英语专业学生、商务英语专业学生及具有较好英语基础的其他经贸专业学生作为教材使用,同时也可用作从事相关工作人员的自学用书及参考用书。
Unit 1 An Overview of Business Letter Writing商务信函写作概览
1.1 The Principles for Effective Writing
1.2 The Style and Tone of Business Letter Writing
1.3 Preparation before Writing
1.4 Writing Naturally and Sincerely
Unit 2 The Structure and Styles of Business Letters商务信函的结构与格式
2.1 Principal Parts
2.2 Optional Elements
2.3 Styles of a Business Letter
2.4 Spacing, Margin and Envelop Addressing
Unit 3 Establishing Business Relations与对方建立商务关系
3.1 Introduction
3.2 Letter Samples
Unit 4 Inquiries询购
4.1 Introduction
4.2 Letter Samples
Unit 5 Quotations, Offers and Counter Offers报盘与还盘
5.1 Quotations and Offers
5.2 Counter Offers
Unit 6 Orders and Acknowledgements订购与确认
6.1 Introduction
6.2 Letter Samples
Unit 7 Payment by Letter of Credit信用证付款
7.1 Introduction
7.2 Letter Samples
Unit 8 Other Methods of Payment其他付款方式
8.1 Introduction of Other Methods of Payment
8.2 Writing for Other Methods of Payment
8.3 Letter Samples
Unit 9 Collection Letters催款函
9.1 Introduction
9.2 Letter Samples
Unit 10 Packing包装
10.1 Introduction
10.2 Letter Samples
Unit 11 Shipping装运
11.1 Introduction
11.2 Letter samples
Unit 12 Insurance保险
12.1Introduction
12.2Letter Samples
Unit 13 Complaints and Claims投诉与索赔
13.1 Introduction
13.2 Letter Samples
Unit 14 Agency代理
14.1 Introduction
14.2 Letter Samples
Unit 15 Contracts合同
15.1 Types of Business Contracts
15.2 Components of a Business Contract
15.3 Language and Stylistics Features
15.4 Layout
15.5 Writing Steps
Appendix A Useful Abbreviations in International Trade实用国际贸易缩略语
Appendix B Useful Expressions in INCOTERMS 2010 and the Relevant Documents《2010年国际贸易术语解释通则》及相关文件中的实用表达
Appendix C The Comparison of the Old and New Language Styles新旧文体比较
References参考文献