- 高等教育出版社
- 9787040349115
- 20819
- 0061152635-1
- 文学
- 外国语言文学
- H315
- 国际商务
- 中职
本书以训练学生正确运用国际贸易知识来处理往来函电的基本能力为主线,主要内容包括:商务书信、建立发展贸易关系、询盘与报盘、还盘、贸易合同与订单、支付、装运、保险、开证与改证、索赔与理赔、磋商交易、代理,共12个单元,并附相关词汇表。全书内容新颖,浅显易懂,样信简洁,词汇尽量贴近国际贸易实际,关键词反复出现。
本书采用出版物短信防伪系统,用封底下方的防伪码,按照本书最后一页“郑重声明”下方的使用说明进行操作,可查询图书真伪。
《商务英语函电》可供中等职业学校、五年制高职国际商务专业的学生使用,也可作为相关行业培训教材或自学用书。
UNlT 1 BUSlNESs LETTERS
1 Writing of the Letters
UNIT 2 ESTABLlSHMENT&DEVELO PIMENT OF BUSlNESS RELATIoNS
2 Making Self-introduction
3 Starting Business Relations with an Exporter
4 Request for the Establishment of Business Relations
5 A Reply to the Request for the Establishment of Business Relations
UNlT 3 ENQUIRIES AND OFFERS
6 MakinganEnquiry
7 MakinganOffer
8 Sending Proforma Invoice
9 MakingaVoluntaryOffer
UNlT 4 COUNTER-OFFERS
10 Requestfor Lower Price
11 Declining Price Reduction
12 Concession on Price
13 IncreaseinPrice
UNIT 5 BUSlNES CONTRACTS AND ORDERS
14 Placing an Order
1 5 Sending a Sales Confirmation
16 Booking a Repeat Order
17 Failing to Supply
UNlT 6 PAYMENT
18 Request for Payment by D/P
19 ProposingtoPaybyD/A
20 Modifying Terms of Payment
UNIT7 SHlPMENT
21 Advising Shipment
22 Urging Shipment
23 Proposing Part Shipment and Transshipment
24 Inquiring about Shipping Containers
UNlT 8 lNSURANcE
25 Asking the Seller to Cover Insurance
26 Covering Insurance for the Buyer
27 RequestforExcessiveInsurance
UNlT 9 ESTA8LISHMENT oF AND AMENDMENT To L/C
28 Urging Establishment of L/C
29 ADplicetion for Establishment of IJC
30 Askingforextension of L/C
31 Amendment to L/C
UNlT 10 CLAIMS AND SETTLEMENT
32 Complaining of Wrong Dispatch
33 ApoIogizing for the Complaint
34 Replying to III-founded Complaint
35 Rejecting the Claim
UNIT 11 ELECTRONICBUSINESS COMMUNICATIONS
36 A Deal in Men’s Shirts(Part One)
37 A Deal in Men’s Shirts(Part Two)
UNIT 12 AGENCY
38 Asng for Sole Agency
39 Declining the Request for Agency
40 Signing Sole Agency Agreement
词汇表