旅游英语教程 / 21世纪全国高等院校管理类创新型应用人才培养规划教材
¥38.00定价
作者: 于立新
出版时间:2013年2月
出版社:北京大学出版社
- 北京大学出版社
- 9787301220429
- 1
- 179870
- 平装
- 16开
- 2013年2月
- 456
- 290
内容简介
《21世纪全国高等院校管理类创新型应用人才培养规划教材:旅游英语教程》在服务哲学思想的指导下,系统讲述了交通、餐饮、住宿、景区、旅行社和旅游产品、旅游营销等旅游业传统业务领域和特种旅游、休闲娱乐、户外运动、节庆会展、沟通、文化、可持续发展等旅游业新兴课题中所涉及的专业英语知识和英文表达方式。全书体系完备、体例新颖,具有明显的阶梯性,注重案例教学以提升学生的专业英语应用能力。
《21世纪全国高等院校管理类创新型应用人才培养规划教材:旅游英语教程》既可以作为普通高等院校旅游管理相关专业的专业英语教材,也可作为旅游从业人员的学习手册,供其提高专业英语水平及查阅之用。
《21世纪全国高等院校管理类创新型应用人才培养规划教材:旅游英语教程》既可以作为普通高等院校旅游管理相关专业的专业英语教材,也可作为旅游从业人员的学习手册,供其提高专业英语水平及查阅之用。
目录
UNIT 1 SERVICE
PART I TEXT
Text A What Are Services?
Text B Guest Service
PART II DIALOGUE
Dialogue 1 Applying for a Visa
Dialogue 2 Booking Tickets
PARTIII TOURISM LINK: VISA APPLICATION FORM
PARTIV GOODTOKNOW: TRANSPORTATIONTERMS
PART V EXERCISES
UNIT 2 TOURISM
PART I TEXT
Text A Tourism Good or Bad
Text B What Is a Tour Guide
PART II DIALOGUE
Dialogue 1 Changing Foreign Currency
Dialogue 2 Taking a Taxi
PARTIII TOURISM LINK: INVITATION LETTER
PART IV GOOD TO KNOW: AT THE AIRPORT
PART V EXERCISES
UNIT 3 TRANSPORTATION SERVICE
PART I TEXT
Text A Airline Services
Text B Greyhound Lineslnc
PART II DIALOGUE
Dialogue 1 Checking Luggage
Dialogue 2 Before Boarding
PARTIII TOURISM LINK: CURRICULUMVITAE
PART IV GOOD TO KNOW: BUSINESS SERVICE
PART V EXERCISES
UNIT 4 THE F&B INDUSTRY
PART I TEXT
Text A You Are What You Eat
Text B The Chef's Ladder
PART IIDIALOGU E
Dialogue 1 Booking a Table
Dialogue 2 Having Western Food
PARTIII TOURISM LINK: MENU
PART IV GOOD TO KNOW: IN THE RESTAURANT
PART V EXERCISES
ACTIVITY 1 WORKSHOP 1: NEW HEADLINE
UNIT 5 TRAVEL SERVICES
PART I TEXT
Text A Tour Operators
Text B The Retail TraveI Agent
PART II DIALOGUE
Dialogue 1 On the Plane: Captain's Announcement
Dialogue 2 On the Plane: Having Meal
PARTIII TOURISM LINK: ITINERARY
PART IV GOOD TO KNOW: THE TYPES OF LUGGAGE
PART V EXERCISES
UNIT 6 HOSPITALITY INDUSTRY
PART I TEXT
Text A The History of Hotel Industry
Text B Hostel
PART II DIALOGUE
Dialogue 1 Reserving a Room
Dialogue 2 Arranging the Luggage
PARTIII TOURISM LINK: RESERVATIONAPPLICATION FORM
PART IV GOOD TO KNOW: MAINTENANCE AND SAFETY
PART V EXERCISES
UNIT 7 EVENT PLANNING
PART I TEXT
Text A Carnival Corporation
Text B Security Management in the Convention Center
PART II DIALOGUE
Dialogue 1 Tidying the Room
……
ACTIVITY 2 SPOT SURVEYAND CLASSROOM PRESENTATION
ACTIVITY 3 WORKSHOP 2: THE SKI RESORT
ACTIVITY 4 HEME TRAIL DESIGN FOR ATARGET CITY: USE BOSTON'S FREEDOM TRAIL AS A TEMPLATE
Key to the Exercises
REFERENCES
PART I TEXT
Text A What Are Services?
Text B Guest Service
PART II DIALOGUE
Dialogue 1 Applying for a Visa
Dialogue 2 Booking Tickets
PARTIII TOURISM LINK: VISA APPLICATION FORM
PARTIV GOODTOKNOW: TRANSPORTATIONTERMS
PART V EXERCISES
UNIT 2 TOURISM
PART I TEXT
Text A Tourism Good or Bad
Text B What Is a Tour Guide
PART II DIALOGUE
Dialogue 1 Changing Foreign Currency
Dialogue 2 Taking a Taxi
PARTIII TOURISM LINK: INVITATION LETTER
PART IV GOOD TO KNOW: AT THE AIRPORT
PART V EXERCISES
UNIT 3 TRANSPORTATION SERVICE
PART I TEXT
Text A Airline Services
Text B Greyhound Lineslnc
PART II DIALOGUE
Dialogue 1 Checking Luggage
Dialogue 2 Before Boarding
PARTIII TOURISM LINK: CURRICULUMVITAE
PART IV GOOD TO KNOW: BUSINESS SERVICE
PART V EXERCISES
UNIT 4 THE F&B INDUSTRY
PART I TEXT
Text A You Are What You Eat
Text B The Chef's Ladder
PART IIDIALOGU E
Dialogue 1 Booking a Table
Dialogue 2 Having Western Food
PARTIII TOURISM LINK: MENU
PART IV GOOD TO KNOW: IN THE RESTAURANT
PART V EXERCISES
ACTIVITY 1 WORKSHOP 1: NEW HEADLINE
UNIT 5 TRAVEL SERVICES
PART I TEXT
Text A Tour Operators
Text B The Retail TraveI Agent
PART II DIALOGUE
Dialogue 1 On the Plane: Captain's Announcement
Dialogue 2 On the Plane: Having Meal
PARTIII TOURISM LINK: ITINERARY
PART IV GOOD TO KNOW: THE TYPES OF LUGGAGE
PART V EXERCISES
UNIT 6 HOSPITALITY INDUSTRY
PART I TEXT
Text A The History of Hotel Industry
Text B Hostel
PART II DIALOGUE
Dialogue 1 Reserving a Room
Dialogue 2 Arranging the Luggage
PARTIII TOURISM LINK: RESERVATIONAPPLICATION FORM
PART IV GOOD TO KNOW: MAINTENANCE AND SAFETY
PART V EXERCISES
UNIT 7 EVENT PLANNING
PART I TEXT
Text A Carnival Corporation
Text B Security Management in the Convention Center
PART II DIALOGUE
Dialogue 1 Tidying the Room
……
ACTIVITY 2 SPOT SURVEYAND CLASSROOM PRESENTATION
ACTIVITY 3 WORKSHOP 2: THE SKI RESORT
ACTIVITY 4 HEME TRAIL DESIGN FOR ATARGET CITY: USE BOSTON'S FREEDOM TRAIL AS A TEMPLATE
Key to the Exercises
REFERENCES