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出版时间:2014年9月

出版社:对外经济贸易大学出版社

以下为《商务英语听说(附光盘)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 对外经济贸易大学出版社
  • 9787566310354
  • 107370
  • 2014年9月
  • 未分类
  • 未分类
  • H319.9
内容简介

  童成寿主编的《商务英语听说(附光盘全国高等院校基于工作过程的校企合作系列教材)》共4大模块12个项目,模块一:商务接待(接机、食宿安排、日程安排);模块二:产品推介(参观厂家、产品介绍);模块三:贸易磋商(询盘和发盘、价格磋商、付款条件、包装、装运与保险、签订合同);模块四:合同履行与纠纷解决(信用的开立与修改、投诉、索赔与解决)。本书打破了传统的教材编写理念,以培养职业能力为核心,以工作实践为主线,以工作过程(项目)为导向,重新序化课程内容,同时采用案例、项目、任务驱动等模式进行编写,突出和优化了实训课程结构和内容的实用性和实践性,接近真实岗位和工作需要,实现理论与实践一体化,从而缩短了学校模拟实训与外贸实际工作过程之间的距离。

目录

Flow Chart of Export


Brief Introduction to Characters and Companies


Module 1 Commercial Reception


 Project 1 Meeting Foreign Guests at the Airport


  Task Getting the information about flight and reception


 Project 2 Accommodation Arrangement


  Task How to arrange hotel accommodation


 Project 3 Agenda


  Task 1 Making and changing conference agendas


  Task 2 Making and changing travel itineraries


Module 2 Products Promotion


 Project 4 Visiting a Company


  Task 1 Introducing a company


  Task 2 Visiting the plant


 Project 5 Products Presentation


  Task 1 Getting the information about products


  Task 2 Making a short products presentation


Module 3 Business Negotiation


 Project 6 Inquiry and Offer


  Task 1 Getting the correct expressions in inquiry


  Task 2 Getting the correct expressions of offer


 Project 7 Price Negotiation


  Task Getting the correct expressions and processing the information in negotiating the price


 Project 8 International Settlement


  Task 1 Inquiring, getting and dealing with the information in negotiating the terms of payment


  Task 2 Getting and dealing with the information about currency and exchange rate


 Project 9 Packing, Shipment and Insurance


  Task 1 Deciding the packing forms


  Task 2 Deciding the shipping terms


  Task 3 Deciding the insurance terms


 Project 10 Signing a Contract


  Task 1 Discussing the details of the contract


  Task 2 Learning how to negotiate changes before signing


Module 4 Contract Execution and Dispute Settlement


 Project 11 Letter of Credit


  Task 1 Getting and dealing with the information in opening an L/C


  Task 2 Amending the L/C


 Project 12 Complaints, Claims and Settlement


  Task  Getting and dealing with the correct information about complaints,claims, and the settlement of claims


Appendix Tape Scripts and Key for Reference


References