商务英语听力(2)
¥39.00定价
作者: 王文捷、白佳芳
出版时间:2017年3月
出版社:重庆大学出版社
- 重庆大学出版社
- 9787568901871
- 83901
- 0042183347-6
- 2017年3月
- 文学
- 外国语言文学
- H319.9
- 商务英语
- 本科
内容简介
由王文捷、白佳芳主编的《商务英语听力(附光 盘2新时代商务英语专业系列教材)》为商务英语听力 系列教程的入门篇,共15个单元。本册以商务活动的 基本场景为单元主题,包括Job Interview, Working Together,Job De*ions,Company Histol7,Carecr Developmcnt,MakingBusiness Connections,Ordering Goods,Signing a Contract,Marketing’Advertising,Preparing for a Business 7rav。el,Business Investment ,Business Culture,Business Negotiation, Planning for the Future。每个单元设计有热身活 动、听辨训练、主题听力训练、语言点复习和交际活 动共五个板块。本教材配备录音、练习答案及录音文 本,使用者可根据需要进行使用。
目录
Unit 1 Job Interview
Part Ⅰ Wanning-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Job Advertisements
Listening 2 Applying for the Marketing Position
Listening 3 Job Interview: Rules and Advice
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 2 Working Together
Part Ⅰ Wanning-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Requesting and Offering Help
Listening 2 Getting Along with Co-Workers
Listening 3 Writing a Self-Introduction Letter
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 3 Job Descriptions
Part Ⅰ Wanning-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Different Departments of a Company
Listening 2 Office Regulations
Listening 3 Job Description: Office Manager
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 4 Company History
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 History of Apple Inc.
Listening 2 Initial Development of Samsung
Listening 3 The Ray Kroc Story--McDonald's Facts and History
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 5 Career Development
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 The Importance of Communication in Career Development
Listening 2 On-the-job Training (OJT)
Listening 3 Asking for a Salary Raise
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 6 Making Business Connections
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Making Appointments
Listening 2 Building Business Relationships
Listening 3 Non-Verbal Communication in Building Relationships
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 7 Ordering Goods
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Calling for an Order
Listening 2 Placing an Order
Listening 3 Deliveries and Suppliers
Part Ⅳ Language Study
Part V Communicative Activity
Unit 8 Signing a Contract
Part I Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Electronic Contract
Listening 2 Signing an Employment Contract
Listening 3 Things to Consider Before Signing a Contract
Part IV Language Study
Part V Communicative Activity
Unit 9 Marketing
Part I Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Inbound Marketing
Listening 2 Making Time for Marketing
Listening 3 Telemarketing
Part Ⅳ Language Study
Part V Communicative Activity
Unit 10 Advertising
Part I Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Change the Odds
Listening 2 Marketing v.s. Advertising: What's the Difference?
Listening 3 Secrets to Succeed at Video Advertising
Part IV Language Study
Part Ⅴ Communicative Activity
Unit 11 Preparing for a Business Travel
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Booking Flights and Hotels
Listening 2 Learning About the Business Trip
Listening 3 How to Pack for Air Travel
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 12 Business Investment
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Investment Environment
Listening 2 A Conversation with Adrian Fortino, Invest Detroit
Listening 3 Four Essentials of Small Business Investment
Part Ⅳ Language Study
Part Ⅴ Communicative Activity
Unit 13 Business Culture
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 BMW's Corporate Culture
Listening 2 Understanding Cultural Gaps for Business Travelers
Listening 3 The U.S. Business Culture
Part Ⅳ Language Study
Part V Communicative Activity
Unit 14 Business Negotiation
Part Ⅰ Wartning-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 Negotiations on Service and Contract
Listening 2 Negotiation on a Request
Listening 3 How to Win a Business Negotiation
Part Ⅳ Language Study
Part V Communicative Activity
Unit 15 Planning for the Future
Part Ⅰ Warming-up
Part Ⅱ Pronunciation Listening
Part Ⅲ Focus on Listening
Listening 1 A Business Plan
Listening 2 A Conversation about Fiat's Future Plan ..
Listening 3 Prepare a Business Plan for Growth
Part IV Language Study
Part V Communicative Activity
Reference Keys & Scripts
参考文献