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出版时间:2015年9月

出版社:清华大学出版社

以下为《实用外贸英语》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 清华大学出版社
  • 9787302414629
  • 1-1
  • 77352
  • 0043160350-5
  • 平装
  • 16开
  • 2015年9月
  • 经济学
  • 应用经济学
  • F75
  • 国际贸易
  • 本专科
内容简介
马俊、郑汉金主编的《实用外贸英语》以“好用、务实、有特色”为宗旨,在遵循外贸业务准确清晰、英语地道纯正原则的基础上,力求不仅灌输知识,还可提升能力。将国际贸易中最广泛、频繁使用的语言英语与国际贸易业务充分地融合,让学习者能实实在在地运用英语和外贸业务技巧解决些问题,使外贸谈判顺利、经营顺畅。全书分11个单元,内容涉及外贸业务流程的各环节,包括建立业务联系、询盘和答复、报价、还盘、接受、订货、签约、支付、备货、包装、检验、装运、保险、异议、索赔、仲裁等。
本书既可作为大专院校外经贸专业的外贸英语教材使用,也可供外经贸从业者和广大英语爱好者自学使用。
目录

Part 1  Negotiation of Business


Unit 1  Establishing Trading Relations


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


    Dialogue 3


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 2  Inquiries and Replies


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 3  Bargaining


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


    Dialogue 3


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 4  Ordering


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 5  Contracts


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 6  Terms of Payment


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem



Part 2  Fulfillment of Contract


Unit 7  Shipment


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 8  Insurance


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


    Dialogue 3


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 9  Packing and Inspection


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 10  Complaints, Claims and Arbitration


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Dialogues


    Dialogue 1


    Dialogue 2


  Section 4  Exercises


  Section 5  Solution to Problem


Unit 11  Telegrams and Telex


  Section 1  Introduction


  Section 2  Correspondence


  Section 3  Exercises


  Section 4  Solution to Problem


Appendix 1  Business Letter Writing


Appendix 2  Important Ports


Appendix 3  Commonly Used Vocabulary


Appendix 4  Useful Abbreviations


Appendix 5  Key to Exercises


Bibliography