旅游职业英语读写实务（1）
作者： 《旅游职业英语》编写组
出版时间：2016年10月
出版社：高等教育出版社
- 高等教育出版社
- 9787040460070
- 1版
- 56596
- 0041178033-1
- 异16开
- 2016年10月
- 155
- 89
- 管理学
- 工商管理
- F59
- 旅游
- 五年制高职、高职高专
《旅游职业英语读写实务1》旨在为要求掌握的旅游英语专业后续课程打基础。阅读部分的选材多以旅游行业境内工作岗位为主（旅行社服务部分有涉及境外岗位内容）。写作部分从基础词句入手，循序渐进至段篇写作。涉外礼仪常识取材广泛，境内外兼顾，涉及中西见面礼仪、赠礼礼仪、就餐礼仪、酒店礼仪和特色民俗礼仪等。
Chapter One Tour Guide Services
Unit 1 Tour Guide
Section I Introduction: Tour Guide
Section II Intensive Reading: The Corridor in the Summer Palace
Section III Extensive Reading: Pingyao Ancient City
Section IV Writing: Introduction to Scenic Spot
Section V Career Salon: Chinese Greetings
Section VI Useful Words & Expressions
Unit 2 Museum Guide
Section I Introduction: Museum Guide
Section II Intensive Reading: National Museum of China
Section III Extensive Reading: Nanjing Museum
Section IV Writing: Introduction to a Museum
Section V Career Salon: Western Greetings
Section VI Useful Words & Expressions
Chapter Two Travel Agency Services
Unit 3 Travel Consultation
Section I Introduction: Junior Travel Consultant
Section II Intensive Reading: What Is a Senior Travel Consultant?
Section III Extensive Reading: "Click" to Get a Perfect Travel Plan
Section IV Writing: MEMO
Section V Career Salon: Chinese Gift-giving Etiquette
Section VI Useful Words & Expressions
Unit 4 Travel Marketing
Section I Introduction: Tourism Sales and Marketing
Section II Intensive Reading: Travel Marketing
Section III Extensive Reading: Online Travel Service Booming
Section IV Writing: Business Email
Section V Career Salon: Western Gift-giving Etiquette
Section VI Useful Words & Expressions
Unit 5 Travel Documents
Section I Introduction: Travel Documents Processing
Section II Intensive Reading: How to Apply for a Chinese Visa
Section III Extensive Reading: Passport and Visa
Section IV Writing: Visa Application Form
Section V Career Salon: Tibetan Customs
Section VI Useful Words & Expressions
Chapter Three Hotel Services
Unit 6 Hotel Concierge
Section I Introduction: Hotel Concierge
Section II Intensive Reading: Introduction to Hotel Concierge
Section III Extensive Reading: Concierge Services in Kempinski Hotel
Section IV Writing: Invitation Cards
Section V Career Salon: Etiqtiotte Tips for Staying in Hotels
Section VI Useful Words & Expressions
Unit 7 Hotel Reception
Section I Introduction: Hotel Receptionist
Section II Intensive Reading: Procedures Of Making a Room Reservation
Section III Extensive Reading: Front Desk Hospitality Training Can Generate Future Business
Section IV Writing: Reservation Form
Section V Career Salon: Chinese Dining Etiquette
Section VI Useful Words & Expressions
Unit 8 Hotel Marketing
Section I Introduction: Hotel Salesperson
Section II Intensive Reading: How to Work in Sales at a Hotel
Section III Extensive Reading: Hilton Shanghai
Section IV Writing: Hotel Ads
Section V Career Salon: Dining Etiquette in Western Countries
Section VI Useful Words & Expressions
Useful Words & Expressions
