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出版时间:2014年8月

出版社:湘潭大学出版社

以下为《国际商务听说仿真实训教程》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 湘潭大学出版社
  • 9787811287547
  • 145747
  • 2014年8月
  • 未分类
  • 未分类
  • H319.9
内容简介

  由欧阳文萍、魏晓鹏主编的《国际商务听说仿真实训教程》立足于国际商务活动的情境再现,“以工作流程为主线,基于典型工作任务”来设计各个项目化的实训内容。教材的编写依托一个完整的大项目进行各个项目的设计,以一名没有工作经验的高职商务英语专业毕业生刘君步入职场后逐渐成长为一名合格的外贸人员为内容主线。


  教材的选题紧扣英语环境下日常商务办公和商务谈判活动进行项目化组合,理实结合,以实为主。每一个项目基于一个真实的国际商务活动任务,共设置Business ReceptionTelephoning,Company and Product Presentations,Business Meetings,Enquiries and Offers.Price Negotiation,Conclusion of Business和Implementation of Contracts 8个项目,每个项目内容独立,但与其它项目在功能上相互衔接,构成一个有机整体。每个项目由实训目的、听力实训任务、口语实训任务、语料库、录音脚本、参考答案等部分构成。实训目的简明扼要地概述本项目实训的目标;主要实训任务是本教材的核心内容,要求学习者在实训老师的指导下反复操练,通过国际商务情景的再现,训练学习者在英语环境下进行具体商务活动的交际能力;语料库为学习者完成实训项目提供基础保障。

目录

Project One Business Reception


   Part One Warm- up


   Part Two Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Project Two Telephoning


   Part One Warm- up


   Part Two Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Project Three Company and Product Presentations


   Part One Warm- up


   Part Two Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Project Four Business Meeting


   Part One Warm- up


   Part TWo Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Project Five Enquiries and Offers


   Part One Warm- up


   PartTwo Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Project Six Price Negotiation


   Part One Warm- up


   Part Two Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Project Seven Conclusion of Business


   Part One Warm- up


   Part Two Listening Activities


   Part Three Speaking Activities


   Part Four Lnguage Focus


Project Eight Implementation of Contracts


   Part One Warm- up


   Part Two Listening Activities


   Part Three Speaking Activities


   Part Four Language Focus


Transcript