跨文化交际 / 21世纪CBI内容依托系列英语教材
作者: 常俊跃、吕春媚等
出版时间:2014年1月
出版社:北京大学出版社
- 北京大学出版社
- 9787301191729
- 1版
- 139795
- 0043150286-3
- 平装
- 16开
- 2014年1月
- 310
- 220
- 法学
- 社会学
- G04
- 英语
- 本科
《跨文化交际》针对的学生群体是具有中学英语基础的大学生,既适用于英语专业一、二年级学生,也适用于具有中学英语基础的非英语专业学生和英语爱好者学习。
Unit 1 An Introduction to InterCultural Communication
Text A InterCultural Communication
Text B The Importance of Training InterCultural Communication Awareness
Text C The era of InterCultural Communication
Text D StereotyPes: An InterCultural No-No
Text E Chinese and American Understandings on Friendship
Unit 2 Understanding Communication
Text A Components of Communication
Text B Features of Communication
Text C How Long Does It Take to Say I'm Getting Married (Ⅰ)
Unit 3 Verbal Communication (Ⅰ)
Text A Cultural Differences on Lexical Level
Text B Translation and Cultures
Text C How to Improve Verbal Communication
Unit 4 Verbal Communication (Ⅱ)
Text A Compliments in Chinese and American English (1)
Text B Compliments in Chinese and American English (2)
Text C How to Address People?
Text D Conversation and Culture
Unit 5 Nonverbal Communication (Ⅰ)
Text A Nonverbal Communication
Text B Making a Gesture
Text C Every body' s Talking
Text D Top 10 Nonverbal Communication Tips
Unit 6 Nonverbal Communication (Ⅱ)
Text A How Big is Your Space Bubble
Text B Time Sense: Polychronicity and Monochronicity
Text C Eye Contact
Unit 7 Cross-Gender Communication
Text A Gender Differences in Communication
Text B Six Principles for Effective Cross-Gender Communication
Text C Gender Issues
Unit 8 Understanding Culture
Text A What is Culture?
Text B Features of Culture
Text C How Long Does It Take to Say I'm Getting Married (Ⅱ)
Unit 9 Cultural diversity
Text A The Basic Unit of Society: The Individual or the Collective?
Text B Family Structure
Text C Friendship of American Style
Unit 10 Cultural Influence on Perception
Text A Shakespeare in the Bush
Text B Generalizations and StereotyPes
Text C American StereotyPes of China
Unit 11 Culture Shock
Text A Culture Shock
Text B How to Survive Culture Shock
Text C can you survive reverse Culture Shock?
Unit 12 Cultural Differences in Education
Text A Classroom Expectations
Text B 15 Important Cultural Differences in the Classroom
Text C Classroom Culture
Unit 13 Cultural Differences in etiquette and protocol
Text A International Gift-Giving Etiquette
Text B Business Card Etiquette
Text C How Tipping Works
Unit 14 Cultural Differences in Business Negotiation
Text A Cross-Cultural Negotiation
Text B How to Steer Clear of Pitfalls in Cross-Cultural Negotiation
Text C The Top Ten Ways Culture Affects Negotiating Style
Unit 15 Developing Intercultural Competence
Text A A Four-Step Approach to Intercultural Communication Training
Text B Developing Intercultural Communication Competence
Text C Cultural Awareness
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