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出版时间:2014年7月

出版社:东南大学

以下为《实用商务英语写作(附光盘)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 东南大学
  • 9787564149000
  • 127816
  • 2014年7月
  • 未分类
  • 未分类
  • H315
内容简介

  戴丽琼、丰瑾主编的《实用商务英语写作(附光盘)》紧密围绕商务活动的具体内容,按主题进行分类,讲解了求职、公司内部文件、社交信函、商务函电、公司宣传材料、商业报告、合同、问卷调查表和图表等的义体特征及撰写要求,并通过大量的范文帮助学习者理解掌握,体现了实用性、专业性、阶梯性的有机统一。本书适用于“应用型本科院校”的学生,也可供高职高专及从事外经贸的人士使用。

目录

Unit 1 Overview of Business English Writing


 Lesson 1 Writing Principles


 Lesson 2 Features of Business Writing


 Lesson 3 Writing Process


Unit 2 Job Application


 Lesson 1 Resume


 Lesson 2 Letter of Application


 Lesson 3 Letter of Recommendation


Unit 3 Intra-corporate Documents ( I )


 Lesson 1 Notice


 Lesson 2 Memo


Unit 4 Intra-corporate Documents ( II )


 Lesson 1 Meeting Agenda


 Lesson 2 Meeting Minutes


Unit 5 Social Correspondence ( I )


 Lesson 1 Invitation


 Lesson 2 Certificate


Unit 6 Social Correspondence ( II )


 Lesson 1 Letter of Congratulation


 Lesson 2 Letter of Thanks


 Lesson 3 Letter of Complaint


 Lesson 4 Letter of Apology


Unit 7 Business Correspondence


 Lesson 1 Introduction


 Lesson 2 Layout of Business Correspondence


 Lesson 3 Format of Business Correspondence


 Lesson 4 Common Business Correspondence


Unit 8 Publicity Materials


 Lesson 1 Press Release


 Lesson 2 Advertisement


Unit 9 Business Reports


 Lesson 1 Introduction


 Lesson 2 Categorization of Business Reports


 Lesson 3 Layout of Business Reports


 Lesson 4 Sample Reports


 Lesson 5 Several Common Reports


Unit 10 Business Proposal


 Lesson 1 Introduction


 Lesson 2 Layout of Business Proposal


 Lesson 3 Sample Proposals


Unit 11 Business Contracts


 Lesson 1 Introduction


 Lesson 2 Layout of Business Contracts


 Lesson 3 Language Features of Business Contracts


 Lesson 4 Sample Business Contracts


Unit 12 Questionnaire


 Lesson 1 Introduction


 Lesson 2 Writing Principles


 Lesson 3 Sample Questionnaires


Unit 13 Graph and Chart


 Lesson 1 Introduction


 Lesson 2 Categorization of Graphs and Charts


 Lesson 3 Samples of Graphs and Charts


主要参考文献