- 武汉大学出版社
- 9787307164246
- 127232
- 2015年8月
- 未分类
- 未分类
- H31
冯曼、胡惮主编的《管理英语(高校硕士研究生学科英语系列精品教材)》是管理类研究生专业英语课程的配套教材。本教材以英语语言知识为经,以管理学专业知识为纬,结合研究生专业英语学习的特点,以建构主义教学理论为指导,通过主动学习(actiVe learning)模式体现任务导向型教学思想,贯彻“结合知识学语言(1earning bycontents)”的教学理念。我们选取管理学领域里的热点话题,系统安排学生进行知识准备、信息共享、课堂研读、深入讨论、扩展探究等~系列循序渐进的课堂活动,将语言知识和语言技能放入课后练习,由学生根据自己的水平自主完成。本教材强调教、学并重,不同水平的学习者皆拥有一定的学习自主性,能够根据自己的水平结合教学任务自主设定学习目标。选择学习资源。
Unit One Sustainable Development
READING ONE
READING TWO
READING THREE
Unit Two Industrial Policy
READING ONE
READING TWO
READING THREE
Unit Three Entrepreneurship
READING ONE
READING TWO
READING THREE
Unit Four Strategic Management
READING ONE
READING TWO
READING THREE
Unit Five Innovation Management
READING ONE
READING TWO
READING THREE
Unit Six Corporate Culture
READING ONE
READING TWO
READING THREE
Unit Seven Organizational Structure
READING ONE
READING TWO
READING THREE
Unit Eight Business Ethics and Corporate
Social Responsibility
READING ONE
READING TWO
READING THREE
Unit Nine International Business Negotiation
READING ONE
READING TWO
READING THREE
Unit Ten International Marketing
READING ONE
READING TWO
READlNG THREE
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