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出版时间:2017年1月

出版社:中国农业出版社

以下为《跨文化交际拓展教程》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 中国农业出版社
  • 9787109226180
  • 1版
  • 106787
  • 2017年1月
  • 未分类
  • 外国语言文学
  • 未分类
  • 通用
  • 本科
内容简介
  《跨文化交际拓展教程/全国高等农林院校“十三五”规划教材》特色:
  1.始终把文化和思想放在首位。选材时首先看文章是否能代表跨文化的精华。本教程选取了真实、地道的语言材料,穿插了少量的插图、照片等视觉材料,表现手段活泼,教学效果生动直观。
  2.始终以启发学生心智,帮助学生克服理解上的困难为主要任务。多样的板块设计促使学生积极思考、提问、探索、发现、批判,培养自主获得知识、发现问题和解决问题的能力。
  3.始终围绕一个主题。每一个主题代表文化观念的某一个内涵,彼此之间有很强的关联性。为此,本教程设置了多样的训练活动,打破了传统教材单调的训练程式,帮助教师设置真实的语言运用情境,培养学生语言综合运用能力。
  4.始终以智力训练和思维训练为重。除了教程的内容旨在激发学生的思辨能力之外,每章起始部分和结尾部分的问题,都意在帮助学生进行深入的思考,进而养成良好的思维习惯。
目录
前言Chapter 1 Culture and CommunicationCourse ObjectivesClose Reading Understanding CultureFurther Reading Characteristics of CommunicationCase Study Chapter 2 Intercultural CommunicationCourse ObjectivesClose Reading Why Is the Study of Intercultural Communication ImportantFurther Reading Barriers to Intercultural CommunicationCase StudyChapter 3 Verbal CommunicationCourse ObjectivesClose Reading Micro Blog's MacrolmpactFurther Reading Mother Tongue Gives Taste of HomeCase StudyChapter 4 Nonverbal CommunicationCourse ObjectivesClose Reading The Importance of Nonverbal CommunicationFurther Reading The General Types of Body LanguageCase StudyChapter 5 Time and Space across CultureCourse ObjectivesClose Reading Cultural Differences in Time SenseFurther Reading How We Define Personal Space?Case StudyChapter 6 Global Social Customs and Business EtiquetteCourse ObjectivesClose Reading Foreign Etiquette for Americans:Tips for Traveling AbroadFurther Reading Differences in Etiquette and Customs between China and the WestCase StudyChapter 7 Cultural DiversityCourse ObjectivesClose Reading Different Culture Tips on ChristmasFurther Reading Tourism's Complex EffectsCase StudyChapter 8 Cultural ShockCourse ObjectivesClose Reading What Should I Absolutely Not Do When Visiting Your CountryFurther Reading Overcoming Culture ShockCase StudyChapter 9 ImprovinglnterculturaICompetenceCourse ObjectivesClose Reading Intelligence Across CulturesFurther Reading Is China Stuck in "Cultural Isolation"?Case StudyChapter 10 Adapting to Intercultural CommunicationReferences