商品经营英语(第二版) / 全国中等职业技术学校公共课教材
作者: 徐佳
出版时间:2012年1月
出版社:中国劳动社会保障出版社
- 中国劳动社会保障出版社
- 9787504594068
- 2-1
- 71626
- 0061154976-7
- 平装
- 2012年1月
- 管理学
- 工商管理
- H319.4
- 公共课
- 中职
Unit 1 Retailing
Lesson 1 Retail Companies
Lesson 2 Layout
Lesson 3 Jobs
Unit 2 Being a Shopping Guide
Lesson 1 Sales Environment
Lesson 2 Receiving Customers
Lesson 3 Making Recommendations
Unit 3 Characteristics of the Merchandise
Lesson 1 Colors
Lesson 2 Sizes
Lesson 3 Qualities
Unit 4 Sales
Lesson 1 Advertising
Lesson 2 Prices
Lesson 3 Promotion
Unit 5 Closing the Sale
Lesson 1 The Cashier
Lesson 2 Refund and Exchange
Lesson 3 Delivery
Lesson 4 Customer Service
Unit 6 Merchandise Ⅰ
Lesson 1 Food
Lesson 2 Beverages
Lesson 3 Medicines
Unit 7 Merchandise Ⅱ
Lesson 1 Clothes and Shoes
Lesson 2 Jewelry
Lesson 3 Hats and Bags
Unit 8 Merchandise Ⅲ
Lesson 1 Cosmetics and Skin-care Products
Lesson 2 Home Appliances
Lesson 3 Children’s Supplies
Appendix 1 Vocabulary
Appendix 2 Translation of Reading
Appendix 3 Translation of Useful Expressions